About Us

We were that couple.

You know the one. Friday night. Same couch. Same movie we picked in two minutes because nothing looked good. Same takeout from the same place.

We loved each other. That was never the question. But somewhere between full time jobs and being homebodies, our nights started to blur. One Friday looked like the last one. And the one before that.

I started to feel it. That quiet distance. He was right next to me on the couch. But it felt like we were roommates sharing a living room. Not a couple sharing a life.

My name is Jess. Mai is my boyfriend of three years. We live together. And about a year ago, I sat on our bed and cried. Not because he did something wrong. Because I missed him. Even though he was in the next room.

I missed the flirting. The laughing until my stomach hurt. The kind of nights where we stayed up too late because we were having too much fun to stop.

I told him how I felt. He said he felt the same. We both wanted to bring back the spark. But we had no idea how.

Then one night, a friend came over and brought a regular Jenga set. We played for an hour. Mai and I were laughing, teasing each other, and being silly. It was the most fun we had together in months.

After she left, I looked at the pile of wooden blocks on our coffee table. And I thought: what if each block had a flirty dare or a spicy prompt on it? What if the game told you what to do so you did not have to figure it out yourself?

That same night, I grabbed a stack of sticky notes and wrote dares on every block. Things like "kiss your partner on the neck for ten seconds." Or "whisper what you find most attractive about them." Some were sweet. Some were naughty. Every one made us feel close again.

We played that homemade version three times that week.

Mai looked at me after the third game and said, "You need to make this real."

So I did.

I spent weeks looking for a manufacturer. The first set of pine wood blocks came back too rough. The text was hard to read. I sent them back.

The second set was better. But the blocks did not stack well. The tower kept falling before the game even started. I sent those back too.

On the third try, I asked for smooth, splinter free blocks with clean cut edges and bold dark text. I held every block in my hands to check the feel and the weight.

It took four rounds with our manufacturer to get it right. Forty eight blocks. Each one with a flirty dare, a cheeky prompt, or a hands on activity made for two.

We called it the Lust Tower.

The first night we played the finished version, we laughed so hard the neighbors knocked on our wall. By the end of that night, we were closer than we had been in a long time. Not because of one block. Because the game gave us a reason to flirt, be playful, and enjoy each other again.

That is why I started Lustify.

I know what it feels like when your date nights turn into the same routine. When you love someone but you do not know how to spice things up without it feeling forced or weird.

The Lust Tower does that for you. You stack the blocks. You take turns pulling one out. You read what it says and do it. No planning. No pressure. You set your own pace and keep it as soft or as bold as you want.

It works for newer couples who are still learning each other. It works for couples who have been together for years and need to break the routine. It works on a random Tuesday or your anniversary. And it works best on the couch with some wine, a little tipsy, ready for a good time.

Our dream with Lustify is to help couples laugh, flirt, and open up in ways that feel fun and natural. Lustify is bigger than one product. We are building something that gives you simple ways to keep your love life exciting.

Because the best nights are the ones where you stay up too late. You laugh too hard. And you look at each other the way you did when it all started.

With love, Jess